Alcohol Makes You More Creative – says HBR

by James La Trobe-Bateman on September 11, 2018

The Next Big Leap in Productivity Improvement?

Was really intrigued by the article in the May-June 2018 Harvard Business Review describing the effect of a few drinks on people’s creativity.

I have long joked that the most creative marketing ideas come up in the bar after work.  But, it seems that there is some truth in this.

So why do I bring the matter up?

Well, it’s another thread in my hunch.  Which is that the next big leap in corporate productivity will not be a technology or organizational one, but rather a personal development one.

Now, before you get turned off by boring phrases like ‘corporate productivity’, ‘organisational’ or ‘personal development’, how about we call these ‘Shared Bonanza’, ‘People Going the Same Way’ and ‘Becoming More Aware’?  I’ll follow up about all these phrases later.  Meanwhile…

Creativity is the result of all this and creativity is what is desired.  The world constantly needs new things, new experiences and new ways of doing things.  These all have to be created.  It feels like the constraint to growth everywhere and yet is somehow doesn’t find its way on to the agenda at Strategic Reviews.  It’s either confined to the R&D folks or simply left to chance.

So having a few drinks may boost creativity.  I am not suggesting it as a panacea, but the thought gets you thinking.

P.s. The same HBR article mentions that ‘editing’ is best done sober, so this article wasn’t completed in one session!

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